Conversion Optimization

10 Ecommerce Landing Page Examples That Maximize Sales

The best ecommerce landing pages don’t just convert better—they make you more money. (Cha-ching!) Take a look at some of the best-selling examples from other marketers in the biz, and see how you can get more shoppers to click on that “Buy Now” button. Why Not Just Use Product Pages for Your Ecommerce Campaigns and …

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9 Creative Popup Ideas to Make More Money for Your Ecommerce Store

While you may have lots of ideas for running high-converting promotions, making changes to your online store to implement said promotions can be time-consuming and tricky depending on your shop setup. Lucky, you can quickly and easily create targeted popup promotions that spur sales directly, or nurture relationships with prospects until they’re eager and ready …

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2020 Ecommerce Landing Page Best Practices (with 27 Examples)

Everything You Need to Know About Ecommerce Landing Pages (But Were Afraid to Ask) If your online store isn’t generating a ton of sales, it might have something to do with where you’re sending your traffic. As an ecomm marketer, there’s a good chance you’ve advertised a product through paid search or announced a seasonal …

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4 Lessons We Learned in 2019 (and How Marketers Can Apply Them in 2020)

It’s been a heck of a year, hasn’t it? And it’s not over yet. Even if you’re still knee-deep in holiday and end-of-year promotions, it makes sense to take time to pause. Now’s the time to reflect on the challenges, opportunities, and accomplishments of 2019—before the crazy starts up again. With that in mind, we’re …

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Not Using Landing Pages in Your Ecommerce Email Marketing? Here’s Why You Should

So, you’re not using your Landing Pages with your Email Marketing? We’ve all had it happen. You meticulously craft an ecommerce email campaign that’s gonna help you sell a ton of products. You build a beautiful HTML template, write engaging copy, and A/B test your subject line. You implement an obvious and compelling call to …

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8 Ways to Get More Email Opt-ins from Your Blog

Problem: You want more Email Op-tins from your Email Lists For many people, their email inbox is the wild west. Thousands of emails from hundreds of brands compete for their eyes. In 2017, the average number of emails sent and received was a breathtaking 269 billion. In 2018, that number hit 281 billion. By the …

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30+ Automated Emails You Should Be Sending Today

Automated emails have become an essential part of any effective marketing campaign. Thanks to them, you can reach your audience exactly when they need it, and when they are most likely to convert. The good news is that you don’t need a big marketing budget or an overly complex marketing automation software to take advantage …

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What is an Email Blast and How to Send it Right

Love ‘em or hate ‘em, email blasts are still a thing. Whether you’re launching a new product, announcing a massive sales campaign, or promoting your new book – you’re most likely going to start with an email blast. Better yet, you’d start with an email campaign. Is there a difference? – you may ask. We’ll …

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A Beginner’s Guide to Squeeze Pages

Are you unhappy with the number of leads your company website’s generating for you? If driving traffic isn’t the problem, then I’ve got bad news for you – it’s your website. *dun dun duuuun* Don’t worry, though. I’m not going to tell you to redesign it. Instead, I suggest that you create a squeeze page. …

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How to Design a High-Converting Ecommerce Landing Page

The goal of every ecommerce page is to sell. Nevertheless, sometimes you need a page that fits a particular stage of your sales funnel. That’s why landing pages are essential for every ecommerce marketing strategy. Landing pages seem to be very easy to design, and the market has plenty of intuitive tools that can help …

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