Lead Generation

How to Build a Lead Funnel That Actually Works

Lead generation is important – I’m sure you know that already. Too often, though, we’re becoming too busy with other tasks we enjoy doing more and we neglect the lead generation process altogether. And that’s a huge mistake. Leads that turn into customers are the ones who pay your bills. Even if you have the …

How to Build a Lead Funnel That Actually Works Read More »

The Sneaky Tactic Ecommerce Brands Use to Attract More Customers

Have you ever seen that video of the kid trying to collect water in a wire bucket? It’s pretty hilarious: Problem is, it’s also painfully reminiscent of a lot of marketers’ strategy. Sure, they’re working hard and hustling. But the processes, funnels, and journeys they use create more leaks than that kid’s bucket. And when …

The Sneaky Tactic Ecommerce Brands Use to Attract More Customers Read More »