Social media, instant messaging, chatbots, and programmatic advertising have changed the digital marketing landscape. A generation of consumers has grown up with mobile devices in...
For a higher education institution to thrive (or even function), it needs a healthy year-on-year influx of new students. Given that an HEI’s (Higher Education...
Although they’re “just” for your own staff and colleagues, employee newsletters shouldn’t be taken for granted. Once you learn how to do internal email newsletters...
The majority of people prefer receiving communication from companies through email (73% according to the DMA research), that’s why newsletters remain the essence of online...
In an image-driven world, visualization is still a hot topic, especially in marketing. The hype around video content is still alive and well, and blogging...
Huge news! Autofunnel is now live and available to all GetResponse customers! And everyone can test it for free for 30 days, no matter their...
Lead generation is important – I’m sure you know that already. Too often, though, we’re becoming too busy with other tasks we enjoy doing more...
Planning your higher education marketing strategies is about working around two things: the rising cost of tuition and the growing number of students applying to...
Since the beginnings of email, it has been the best way to contact and onboard users. To this day, there’s no other tool that can...
Getting your business emails opened is like threading a needle. You fail more times than you succeed. Inboxes are jammed as brands jostle for people’s...
