9 Preheader Text Mistakes that Nosedive Your Email Open Rates
Getting your business emails opened is like threading a needle. You fail more times than you succeed. Inboxes are jammed as brands jostle for people’s...
Landing Page Optimization
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Just Landed: Landing Pages on WordPress
We know seamless integration matters – and makes your marketing much easier. That’s why we’re always working hard on our WordPress plugin. And today, I’m...
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Urge Landing Page Visitors to Buy with a Countdown Timer
I’m excited to share the latest improvement to the GetResponse landing pages that will help you get more conversions by creating a sense of urgency....
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How to Use PPC Campaigns to Enroll More Students?
For a higher education institution to thrive (or even function), it needs a healthy year-on-year influx of new students. Given that an HEI’s (Higher Education...
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How to Make Your Unbounce Landing Pages GDPR Compliant
You might not wake up each morning thinking about data privacy and security but, like it or not, Facebook’s recent move makes it an issue...
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9 Best Landing Page Design Trends for 2019
Landing pages are about first impressions… but if you don’t update them with the latest design trends, the impression will be a company that’s outdated...
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What is a Sales Funnel and How to Build an Effective One
This article explores the methodology and technology of sales funnels – the fastest and the easiest way to promote, sell, and deliver your products or...
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Sloppy PPC Landing Pages Hurt Your Ad Spend. Here’s How To Fix ‘Em.
Median conversion rates hover between 3-6%, according to the Conversion Benchmark Report. But the best? Anywhere between 12-27%. That’s two to five times the median....
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Announcing Call to Action Conference 2018: A Revolution for Today’s Marketing Evolution
Webster’s Dictionary defines a ‘conference’ as, “An event at which industry professionals talk at other industry professionals who’ve stockpiled seven complimentary croissants in their bag...
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27 Newsletter Ideas with Inspiring Examples
The majority of people prefer receiving communication from companies through email (73% according to the DMA research), that’s why newsletters remain the essence of online...
